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Token Launches on Meme Dealer

Meme Dealer provides a comprehensive platform for launching Rune tokens on Bitcoin with built-in presale functionality and automatic liquidity provision. This guide will walk you through the entire token launch process from creation to going live on our AMM.

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What is Token Launching?

Token launching on Meme Dealer allows you to:
  • Create your own Rune token on the Bitcoin blockchain
  • Run a presale to raise initial funds for your token’s LP and DAO to kickstart the community
  • Automatically migrate to our AMM for trading after presale completion
  • Build a DAO around your token with voting and governance features
  • Staking/Vesting for all tokens to encourage long term support.
All tokens launched on Meme Dealer use the Bitcoin Runes protocol, ensuring security and decentralization while maintaining compatibility with the Bitcoin ecosystem.

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How Token Launches Work

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The Complete Launch Process

  1. Token Creation: Define your token’s properties and upload branding
  2. Presale Phase: Run a time-limited presale to raise initial capital
  3. Automatic Migration: If presale succeeds, your token automatically gets liquidity on our AMM, and a DAO seed funded instantly.
  4. Token Goes Live: Your token becomes tradeable by the entire Meme Dealer community, a DAO is funded and launched for your token, and vesting/staking immediately becomes available.

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Presale Difficulty Levels

Meme Dealer offers four difficulty levels for your token presale, each with different caps and time limits:
  • Easy (recommended): Lower presale cap, shorter duration - perfect for testing the waters or higher volatility tokens.
  • Medium: Moderate presale goals for established communities
  • Hard: Higher caps for ambitious projects with strong backing
  • Nightmare: Maximum difficulty for the most confident creators - more difficult but lower volatility for bonded tokens.
Choose your difficulty level carefully! Higher difficulties offer more potential funding but require stronger community support to succeed. We recommend choosing “Easy” for most cases.

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Rune Requirements: The Foundation of Your Launch

IMPORTANT: You must have a Rune etched before you can launch a token on Meme Dealer. This is a mandatory requirement for all token launches.

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What is a Rune?

A Rune is a fungible token standard built directly on Bitcoin using the Runes protocol. Every token launched on Meme Dealer must be backed by a Rune, which serves as the underlying asset for your token’s functionality.

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Two Ways to Get Your Rune

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Option 1: Bring Your Own Rune 🏆

Perfect for collectors and advanced users who already own rare runes:
  • Rare/Custom Rune Names: Launch tokens with coveted names like single letters, numbers, or memorable words related to your brand
  • Rare Rune Numbers: Own low-numbered runes (closer to Rune #1) for maximum prestige
  • Rare Sat Inscriptions: Runes etched on rare satoshis (vintage sats, palindromes, etc.)
  • Historical Significance: Runes from early Bitcoin blocks or special occasions
If you own rare runes sitting in your wallet, Meme Dealer is the perfect platform to unlock their value through token launches and community building.
Requirements for bringing your own Rune:
  • You must own the complete supply of the Rune
  • The Rune must be in your connected Bitcoin wallet
  • Minimum supply requirement: Rune must have more than 50 million base units (accounting for divisibility)
  • Maximum supply limit: Rune cannot exceed 9e15 base units (9 quadrillion base units) to ensure precision in financial calculations
  • Divisibility requirement: Total supply must be divisible by 100
  • Meme Dealer will verify full ownership before allowing launch
Understanding Supply Units: Like Bitcoin (21M coins = 2.1 quadrillion satoshis at 8 divisibility), your Rune’s total base units = displayed tokens × 10^divisibility. For example, 1M tokens at 2 divisibility = 100M base units.Maximum Supply Calculator: To calculate if your Rune meets the platform limits:
  • Base Units = Token Supply × 10^Divisibility
  • Must be: 50,000,000 < Base Units ≤ 9,000,000,000,000,000 (9e15)
  • Example: 90M tokens × 10^8 divisibility = 9e15 base units ✅ Maximum allowed
  • Example: 100M tokens × 10^8 divisibility = 10e16 base units ❌ Exceeds limit

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Option 2: Etch Through Meme Dealer 🚀

Perfect for new creators who need a fresh Rune: Meme Dealer offers integrated Rune etching powered by OrdinalsBot, allowing you to create custom Runes directly on our platform. Rune Etching Features:
  • Custom Names: Choose any available name up to 28 characters (letters, spaces, and • symbols)
  • Custom Symbols: Select any single character or emoji as your Rune’s symbol
  • Fixed Supply: All etched Runes have a fixed supply of 90 million tokens with 8 divisibility (9e15 base units - safely within JavaScript precision limits)
  • Platform Compliance: Automatically meets the >50M base unit supply and divisibility requirements
  • Immediate Integration: Etched Runes are automatically available for token launches
How to Etch a Rune:
  1. Navigate to Rune Etch: Go to the “Rune Etch” page on Meme Dealer
  2. Design Your Rune:
    • Name: Enter your desired Rune name (e.g., “MY•AWESOME•RUNE”)
    • Symbol: Choose a single character or emoji (e.g., ⚡, 🚀, 💎)
  3. Connect Wallet: Ensure your Bitcoin wallet is connected
  4. Create Order: Submit your etch request and receive payment details
  5. Complete Payment: Send Bitcoin to the provided address or pay via Lightning
  6. Wait for Confirmation: Your Rune will be etched and sent to your wallet
Costs:
  • Etching fees vary based on Bitcoin network conditions
  • Payment can be made via Bitcoin on-chain or Lightning Network
  • All costs are transparently displayed before payment
Timeline:
  • Payment confirmation: Usually within 1 block (10 minutes)
  • Rune etching: Completed within 6 blocks after payment (60~ minutes)
  • Delivery: Runes are sent directly to your specified Bitcoin address

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Rare Runes: Why They Matter

Rune Number Rarity:
  • Lower numbers are more prestigious (Rune #1000 vs Rune #50000)
  • Early runes have historical significance in Bitcoin’s Runes protocol
Name Rarity:
  • Single characters (A, B, C) are extremely rare and valuable
  • Short words and numbers command premium value
  • Memorable phrases become community rallying points
Sat Rarity:
  • Runes etched on rare satoshis inherit that rarity
  • Vintage sats, palindrome sats, and block 9 sats add extra value
  • These create unique collecting opportunities for your token holders
Meme Dealer is the first platform to let you monetize rare runes through token launches, turning collectible assets into thriving community tokens.

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Step-by-Step Launch Guide

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Step 1: Secure Your Rune

Choose your path:
  • Have your own Rune already? → Connect your wallet and select it from your collection
  • Need a new Rune? → Use our integrated Rune Etch service first

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Step 2: Prepare Your Token

Before launching, make sure you have:
  • ✅ A Rune in your wallet (either brought or etched through our platform)
  • ✅ Complete ownership of the Rune’s supply
  • ✅ A unique token name and symbol
  • ✅ A compelling description explaining your token’s purpose
  • ✅ High-quality token image (under 5MB)
  • ✅ Social media links (Twitter, Telegram - optional but recommended)
  • ✅ Sufficient Bitcoin to cover etching fees

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Step 3: Connect Your Wallet

  1. Go to the “Launch Token” page on Meme Dealer
  2. Connect your Bitcoin wallet (Unisat, Xverse, etc.)
  3. Ensure your wallet has enough Bitcoin for launch fees

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Step 4: Fill Out the Launch Form

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Required Information:

Token Details:
  • Token Name: Your token’s display name (e.g., “My Awesome Token”)
  • Description: Explain what your token represents and its purpose
Rune Selection:
  • Select from Wallet: Choose from your existing Runes (displayed with Rune ID and name)
  • Ownership Verification: System automatically verifies you own the complete supply
  • Rare Rune Display: Your rare runes will be highlighted with special indicators
Presale Configuration:
  • Difficulty Level: Select Easy, Medium, Hard, or Nightmare
  • Launch Date: Set when your presale should begin - Choosing any date prior to now will immediately launch the token giving only a 15 minute countdown

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Optional Enhancements:

  • Custom mint start date: Schedule your presale for optimal timing

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Step 5: Upload Token Image

Your token image is crucial for recognition and branding:
  • Supported formats: PNG, JPG, GIF
  • Maximum size: 5MB
  • Recommended dimensions: 512x512 pixels or higher
  • Best practices: Use clear, recognizable imagery that represents your token

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Step 6: Review and Submit

  1. Double-check all information - changes may not be possible after launch
  2. Review the presale terms and difficulty requirements
  3. Confirm transaction in your connected wallet
  4. Wait for confirmation - your token will appear with “Pending” status initially

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Understanding Presale Mechanics

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How Presales Work

  1. Presale Period: Users can invest Bitcoin during the set timeframe
  2. Cap Requirements: Each difficulty level has minimum investment caps
  3. Success Criteria: Presale must reach its cap within 24 hours or Rune will go to the graveyard - and all investors automatically refunded.
  4. Automatic Processing: Successful presales automatically migrate to AMM trading

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What Happens After Presale

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If Presale Succeeds:

  • ✅ Liquidity pool is automatically created
  • ✅ Your token goes live for trading/staking
  • ✅ Investors receive their tokens
  • ✅ DAO is automatically funded
  • ✅ Vesting schedules begin for presale participants

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If Presale Fails:

  • ❌ All investor funds are automatically refunded
  • ❌ Token does not go live for trading
  • ❌ You can try launching again with different parameters
Failed presales are automatically processed by our system. All Bitcoin invested is returned to participants without any manual intervention required.
A 5% fee is charged only to successful presales. If the sale does not migrate, we do not charge anything.

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Post-Presale Distribution

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Token Distribution (100% Supply)

  • 80% Investors: 10% instant + 70% vested over ~60 days
  • 10% Liquidity Pool: Paired with 75% of BTC raised
  • 10% DAO: Paired with 20% of BTC raised

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BTC Distribution

  • 75% → Liquidity Pool (enables instant trading)
  • 20% → DAO Treasury (community governance)
  • 5% → Platform Fee (only on successful presales)

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Timeline

  1. Presale completes → UTXO Split Migration (~10 min) → Distribution → Confirmation → Live trading
  2. Full process: 20-90 minutes depending on network congestion
Trading can go live before distribution completes! Once the migration transaction is confirmed on-chain, the token becomes tradeable even if investor distributions are still processing in the background. This means you may be able to trade/swap while migration is still in progress.
This distribution is hardcoded and identical for all tokens, ensuring fairness. No team allocations, no insider tokens, no pre-mines.

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Best Practices for Successful Launches

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Before Launch

  1. Build Community First
    • Create social media presence
    • Engage with potential supporters
    • Share your vision and roadmap
  2. Choose Appropriate Difficulty
    • Start with Easy for first-time launchers
    • Consider your community size and commitment level
    • Higher difficulties require stronger backing
  3. Prepare Marketing Materials
    • Create compelling token description
    • Design professional token image
    • Prepare social media content for launch day

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During Presale

  1. Stay Active
    • Promote your presale on social media
    • Engage with your community
    • Answer questions about your project
  2. Monitor Progress
    • Track presale progress on your token page
    • Keep supporters updated on milestones
    • Build excitement as you approach goals

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After Launch

  1. Support Your Token
    • Continue community engagement
    • Support your newly funded DAO (all tokens get one)
    • Explore staking opportunities for holders

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Ownership Verification Process

Meme Dealer automatically verifies that you own the complete supply of any Rune you attempt to use for token launches.
How Verification Works:
  1. Wallet Scan: System scans your connected wallet for available Runes
  2. Supply Check: Verifies you own 100% of the Rune’s total supply
  3. Real-time Updates: Rune list updates automatically when you connect different wallets
  4. Error Prevention: Prevents launches with partial ownership to protect investors
What Happens if Verification Fails:
  • You’ll receive a clear error message explaining the issue
  • Common causes:
    • Partial supply ownership (don’t own 100% of tokens)
    • Rune not in connected wallet
    • Supply below 50 million base units (accounting for divisibility)
    • Total supply not divisible by 100
  • Solutions: Transfer remaining supply to your wallet, choose a different Rune, or use our Rune Etch service

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Common Questions

Yes, owning a Rune is mandatory for all token launches on Meme Dealer. You can either bring an existing Rune from your wallet or create a new one through our integrated Rune Etch service powered by OrdinalsBot. We make it very easy to etch a new rune in only a few clicks directly through our Rune Etching page.
No, you must own 100% of the Rune’s supply to launch a token. Additionally, the Rune must have more than 50 million base units and cannot exceed 9e15 base units (total supply × 10^divisibility). The total supply must also be divisible by 100. This ensures fair launches, prevents conflicts between multiple token creators, and maintains mathematical precision in our platform’s financial calculations.
Meme Dealer requires Runes to have more than 50 million base units (total supply accounting for divisibility) and be divisible by 100 to ensure sufficient liquidity for trading and fair token distribution. This prevents issues with extremely small supplies that could lead to manipulation or poor trading experiences.Example: A Rune with 1 million displayed tokens at 2 divisibility = 100 million base units (1,000,000 × 10²), which meets the requirement.
Rune rarity comes from several factors: low Rune numbers (closer to #1), short or memorable names (single letters, numbers), and Runes etched on rare satoshis (vintage sats, palindromes). These rare properties transfer value to your token launch.
Rune etching costs vary based on Bitcoin network fees and are transparently displayed before payment. You can pay via Bitcoin on-chain or Lightning Network. Costs are determined by OrdinalsBot and current network conditions. Usually only a few dollars.
Most token details cannot be changed once the presale begins. Make sure all information is correct before submitting your launch. Some details can be changed through a DAO vote later.
If your presale fails to reach its cap within the time limit, all invested Bitcoin is automatically refunded to participants. You can attempt to launch again with different parameters. The rune itself will be moved to the graveyard. You can pay a gas fee to have your rune refunded and try the launch again later if you’d like.
Token presale duration is always 24 hours.
Yes, you can launch multiple tokens. However, each launch requires a separate Rune and going through the complete process with associated fees.
Your Rune becomes the underlying asset for your token on Meme Dealer’s AMM. The Rune’s properties and rarity contribute to your token’s uniqueness and community value.
Yes, Meme Dealer provides a complete history of your Rune etching orders, including status updates, payment confirmations, and delivery tracking through our integrated OrdinalsBot system.

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What’s Next?

Before launching your token:
  • Need a Rune? Visit the Rune Etch page to create one
  • Have rare Runes? Connect your wallet to see them in the launch interface
After successfully launching your token: Ready to launch your token? Head to the Launch Token page to get started!